Business profile
Marketing, capital, and soccer.
Shane Hackett is Chairman and Partner at MarketLeverage, Co-Founder and Chief Strategy Officer at Legion Capital Corporation, and Executive Director of Heartland Soccer Association.
Overview
Three companies, one operator.
Shane Hackett's current work runs through three organizations: MarketLeverage, Legion Capital Corporation, and Heartland Soccer Association.
Each has its own page on this site with detail on the company, his role, and what the organization does.
Read the biography →MarketLeverage
Chairman and Partner. Performance marketing and affiliate network. Inc. 100 advertising firm and Fortune 5000 fastest-growing company.
Legion Capital
Co-Founder and Chief Strategy Officer. Publicly traded (LGCP) private equity firm and specialized SMB lender.
Heartland Soccer
Executive Director for 16+ years. Largest soccer league and tournament host in the United States.
Hackett Media (1991)
Founder. Technology-marketing company focused on direct marketing, database management, and distance learning.
Companies
Three organizations.
Chairman & Partner
MarketLeverage
Performance marketing and affiliate network. Inc. 100 advertising firm and Fortune 5000 fastest-growing company.
Visit →
Co-Founder & CSO
Legion Capital Corporation
Publicly traded (LGCP) private equity firm and specialized lender to small and medium businesses and developers.
Visit →
Executive Director
Heartland Soccer Association
Largest soccer league and tournament host in the United States.
Visit →
Career areas
Four areas of work.
Performance marketing
Chairman-level work at MarketLeverage in performance marketing, affiliate, and lead generation.
Private capital
Co-Founder of Legion Capital, a publicly traded SMB lender and private equity firm.
Heartland Soccer
Executive Director for 16+ years of the largest soccer league in the United States.
Radio background
25+ years in broadcasting including three nationally syndicated radio programs and station GM roles.
Affiliations
Roles across business, capital, and community.
Chairman & Partner
MarketLeverage
Inc. 100 · Fortune 5000.
Co-Founder & CSO
Legion Capital Corporation
Public ticker LGCP.
Executive Director
Heartland Soccer Association
Largest U.S. soccer league.
Founder
Hackett Media (1991)
Technology marketing.
President & Principal
PRM Media Direct
Luxury real-estate marketing.
Board Member
Kansas Youth Soccer
State-level governing body.
President's Advisory
William Jewell College
Liberty, Missouri.
Station GM
KGU · KTSS · WTIX · KCMO
Honolulu, New Orleans, Kansas City.
References
From published profiles.
"A renowned direct marketing expert, Shane Hackett is a 25 year media and marketing veteran, having built multiple broadcast, technology, marketing and training companies."
"Chairman of the Board at MarketLeverage, an Inc. 100 Advertising Firm and Fortune 5000 fastest growing company."
"He has founded, sold and invested in multiple broadcast, technology and training companies."
"Heartland is recognized as the largest soccer league and tournament host in the United States."
FAQ
Frequently asked questions.
Who is Shane Hackett?
Shane Hackett is Chairman and Partner at MarketLeverage, Co-Founder and Chief Strategy Officer at Legion Capital Corporation, and Executive Director of Heartland Soccer Association. He has 25+ years of media and marketing experience and was inducted into the Kansas Soccer Hall of Fame in 2025.
What is MarketLeverage?
MarketLeverage is a performance-marketing and affiliate network. It has been recognized by Inc. as a top-100 advertising firm and by Fortune as a 5000 fastest-growing company. Shane Hackett serves as Chairman of the Board and Partner.
What is Legion Capital Corporation?
Legion Capital (ticker LGCP) is a publicly traded private equity firm and specialized lender. It funds acquisition, early-stage development, and growth capital for small and medium-sized businesses and real-estate developers. Shane Hackett is Co-Founder and Chief Strategy Officer.
What is Heartland Soccer Association?
Heartland Soccer Association is recognized as the largest soccer league and tournament host in the United States. It operates more than a dozen tournaments at SCHEELS Overland Park Soccer Complex, GARMIN Olathe Soccer Complex, Wyandotte Sporting Fields, and Swope Soccer Village. Shane Hackett has served as Executive Director and board member for 16+ years.
What broadcast credits does Shane Hackett hold?
He created and produced the nationally syndicated radio shows Baseball Sunday with Joe Garagiola, Football Sunday, and NBA Basketball Sunday. He served as President and General Manager of KGU-AM and KTSS-FM in Honolulu and WTIX-AM in New Orleans, and as Director of Continuity and Executive Producer for Gannett at KCMO AM/FM in Kansas City.
Where did he study?
He earned BA degrees in Communication and Public Relations at William Jewell College in Liberty, Missouri. He also studied International Business and Literature at Harlaxton College in Grantham, England, and pursued graduate studies at the University of Missouri – Kansas City. He sits on the President's Advisory Council at William Jewell.
What humanitarian work does he do?
He is active in building orphanages and designing clean-water projects in developing countries through long-standing partnerships with The Global Orphan Project and Life Giving Force.
How are inquiries handled?
Inquiries route through the organization most relevant to the topic. The contact page on each site lists the right routing channel.