Great marketing doesn’t just drive revenue— it drives impact. At MarketLeverage, we believe brands have the power (and responsibility) to uplift the communities they serve. Whether it’s championing local nonprofits, supporting mission-driven founders, or creating campaigns that fuel real change, purpose isn’t a trend for us—it’s a strategy. Consumers are choosing brands that stand for […]
The Strategic Advantage of Outsourcing Your Marketing Running a business is tough—juggling product, service, operations and marketing? That’s a lot. 💡 Outsourcing your marketing can be a game-changer. Here’s why: ✅ Expertise on Demand – Access top-tier talent without hiring in-house. ✅ Cost-Effective – Save on salaries, tools & training. ✅ Fresh Perspective – External […]
Neuromarketing: The Science Behind Consumer Decisions 🛍️ Brands are tapping into neuroscience & psychology to craft ads that trigger emotional responses and influence purchasing decisions. Here’s how: 👀 Eye-Tracking & Visual Cues – Designing ads that guide consumer focus. 💡 Color Psychology – Using colors to evoke emotions & brand connections. 🎶 Sound & Sensory […]
Holiday Campaign Prep Starts Now The brands that win Q4 aren’t the ones who post the most—they’re the ones who plan the most. Before you launch a holiday promo, audit these essentials: ✓ Is your funnel leak-free? ✓ Do you have fresh creative (NOT recycled Black Friday graphics)? ✓ Are your offers aligned with actual […]
Honoring Those Who Served Today, we pause to honor the courage, sacrifice, and unwavering dedication of the men and women who have served in our Armed Forces. Your service protects the freedoms we enjoy every day—and for that, we’re deeply grateful. Thank you, veterans. #VeteransDay #HonorAndRespect #ThankYouVeterans #ServiceAndSacrifice
The old-school marketing funnel is fading fast. It assumes customers move in one direction—from awareness to purchase—and then stop. But in reality? The journey never ends. Modern brands think in loops, not funnels. Each customer interaction feeds the next: 🔁 Engagement drives referrals. 🔁 Retention fuels advocacy. 🔁 Feedback informs innovation. Your best marketing isn’t […]
Vatom and Hilton Family Office Host Private Investor Evening with J. Bradley Hilton and Tom Szabo An Exclusive Gathering Showcasing the Future of Digital Ownership and Next-Generation Brand Engagement https://postly.click/oVXU #PrivateInvesting #WealthManagement #CapitalGrowth #AssetStrategy #InstitutionalInvesting #HiltonFamilyOffice #VatomInvestors #VATOM #HiltonWealth
Your Year-End Marketing Checklist: What to Audit Before January 🚀 Before the clock runs out, take time to measure, refine, and realign. Strong Q1 results start with smart Q4 decisions. Here’s what to audit before January hits: ✅ Campaign performance: What actually drove ROI this year? ✅ Audience data: Are your segments and lists still […]
MYTH: “It’s the slow season — time to cut back on marketing.” STRATEGY: Smart brands double down when others go quiet. Use the downtime to: 🔹Refine your messaging 🔹Test new offers 🔹Strengthen retargeting funnels 🔹Build your content library 🔹Deepen relationships with your audience When the market heats up again, the brands that stayed visible dominate […]
How do you really measure success in your marketing campaigns? It’s more than likes or clicks — it’s about impact. Look beyond vanity metrics and focus on what drives growth: ✅ Conversions & ROI ✅ Engagement quality ✅ Customer retention & trust ✅ Brand awareness lift When you measure what matters, you market with purpose. […]